November 09, 2015

Why Learning Basic Code Can Help Your Business in the Long Run


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If you haven’t been living under a rock (or hibernating, we know winter is just around the corner…), you know technology is everywhere, all the time. And, like we’ve said before, it’s not going anywhere anytime soon. So it’s important to stay updated with the latest and greatest in the tech space. But have you ever thought about how technology will transform the ways we run our businesses? And if you knew a little about how these technologies operated, what that knowledge could do for you?

As the owner of an outsourced CFO company, I believe it’s just as essential to know how these technologies work as it is to stay updated with the news. Take coding, for example. You know, the computer language that creates websites, apps, and computer software. Learning the basics of coding can benefit your business in more ways than you think…

“But…” you might say, “I already have so much client work, and on top of that, I’m running a business. How could you think that I have time to learn an entirely new language?” Now, don’t get too ahead of yourself: I know you’re busy. I’m not saying that you need to go all in. I’m just saying that there are a few good reasons to learn basic coding. Here’s why…

“Tech” is a buzzword now. It seems like almost everyone is saying they own a “tech” company. And if you’re not working in the digital space in some vertical, you are irrelevant. Even if your company is not technically offering technological services, you’ll need to show you’re up to speed on all things digital. And having an edge in the technological space—such as knowing how to code—will make you more desirable to top talent (especially millennials–they’ll want to work for you and learn from you).

Plus, getting some coding experience may attract more clients: having the ability to understand when things go wrong and having the capabilities of fixing those things in-house will give you a leg up from the competition.

Knowing basic code can also lower some maintenance costs. You’ll be able to update your own website when you need to, not when the person who designed it is ready–hey, you could even design your own! Not only that, but if your website needs updating, you could quickly go into your CMS (Content Management System) and edit and upload the changes on the backend. By cutting out the middleman, you’ll be able to keep your business up-to-date on your terms and save some money.

Still not buying it? Try this on for size: a recent study on the Future of Employment revealed that 47% of jobs that people have today are “susceptible to computerization” in the coming years. In layman’s terms, that means that almost half the jobs around today are going to be automated (a.k.a. non-existent) in the future. If that’s the case, the only way to stay relevant is to work with the technology, not against it.

So if you’re ready to get started, there are plenty of courses online (or in person) that you can sign up for. There are even some free options online that will help you learn to code, like this one. Why not stay ahead of the curve? We know one thing for certain: technology is here and it’s only getting smarter. So, keep this in the back of your mind: it’s better to learn now than regret later.

Are you prepared to handle the biggest challenges faced by business owners?

Don’t get blindsided by problems that other talented leaders have already solved.

We’ve teamed up with Dr. Hector Lozada, Professor of Economics at Seton Hall to survey business owners ranging from start-up founders to seasoned CEOs. What came out of it is a cheat sheet for sidestepping the roadblocks, bottlenecks, and challenges that plague your colleagues and competitors.

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