Nina-Kaufman Nina Kaufman is not your average attorney. In just 15 years, Nina has helped thousands of small businesses build the legal foundations needed to save time, generate profits, and equip them for a successful future. Today she discusses how she discovered her niche with entrepreneurs, and what they can do to build a stronger and more fulfilling business.

Nina L. Kaufman, Esq., the owner of Ask The Business Lawyer, is an award-winning small business attorney, speaker, and frequent contributor to Entrepreneur.com. Her creative approaches to serving the small business community garnered her the SBA’s 2011 regional Women in Business Champion of the Year Award, and Forbes Magazine called Nina, “One of the 25 Most Influential Women Tweeting about Entrepreneurship.” She has also been featured in the Wall Street Journal, HuffingtonPost.com, and the American Bar Association Journal.

In this episode, we’ll cover:

Why she chose small business clients over big-time, corporate law.
How to drive your value as an attorney to small businesses.
Common missteps entrepreneurs make that can affect their long-term goals.
How to define and attain your ideal business.
The importance of the entrepreneur’s prenup.

Questions from the show:

“People don’t know what they don’t know…so they aren’t able to get help in their weaknesses. As an entrepreneur in consulting, how do you point out to your clients where they need help? How do you show their weaknesses without damaging your business relationship? Do you just report the facts?”

—Susan Jones of readysetstartup.com (@ReadySetStartup)

“What is a realistic expectation for a small business to get financing? What qualifiers are most funders looking for?”

—Nick Cavarra of socialpunchmarketing.com (@Ncavarra)